Our story

Crenshaw by Nature isn’t just a clothing brand — it’s a movement born from the heartbeat of South Central Los Angeles. At its core stands Tylo Holt, known to the world as Tylo TinyAmp — a recording artist, community voice, and cultural visionary who has dedicated his life to uplifting the Crenshaw spirit through music, art, and fashion.

Growing up South Central born and raised, Tylo channeled his experiences into music that resonates with authenticity and pride. His breakthrough track “Westcoast,” featuring legendary West Coast artists Tha Dogg Pound and Devin Off Western, has amassed over 1.4 million views on YouTube, solidifying his place in West Coast hip-hop culture. Alongside this, fan favorites like Crenshaw Madness and I Need All Mine reflect the blend of gritty storytelling and anthemic energy that Tylo brings to every project.

From the music stage to the streets that raised him, Tylo envisioned a brand that wears that legacy and Crenshaw by Nature was born. Inspired by the resilience, creativity, and raw beauty of the Crenshaw district, the brand’s slogan “By Nature! Never By Force!” captures a philosophy rooted in innate strength, community pride, and cultural authenticity.

Today, Crenshaw by Nature delivers authentic streetwear that speaks to people who live life boldly — from premium hoodies and tees to original graphic pieces that celebrate the Crenshaw identity. Each design reflects more than fashion; it symbolizes a state of being — proud, rooted, and unafraid.

But this movement is far from stagnant. As Tylo continues to release music, collaborate with fellow artists, and elevate the brand’s reach, Crenshaw by Nature aims to expand beyond apparel — becoming a lifestyle brand that embodies cultural influence and long-term growth.

Our mission is simple:
To champion Crenshaw culture, foster community empowerment, and create fashion that resonates with people who live life with heart, heritage, and authenticity.

Join us. Wear the culture. Wear the legacy.
Crenshaw by Nature — the past, present, and future.